Wake up your skin with CETAPHIL Skin Activator Hydrating & Firming Lotion. As we get older, our skin ages like the rest of our body. As we age, our skin cells become less active or ‘go to sleep’, slowing processes like surface cell turnover and barrier repair, resulting in visible signs of aging like extreme dryness, loss of elasticity or firmness, uneven tone and texture, appearance of fine lines and wrinkles, and increased skin fragility. CETAPHIL’s anti-aging body lotion, powered by Skin Activator Technology, is clinically proven to deliver microdosed AHA (Mandelic Acid) and encapsulated CICA (Centella Asiatica) deep into the surface skin layers to help activate cells that go to sleep as we age. AHA helps increase surface skin cell turnover to visibly reduce dull, uneven skin, while CICA helps restore the skin's moisture barrier to visibly plump and firm skin. This lightweight firming lotion hydrates for 48 hours and helps restore the skin’s natural moisture barrier over time. 86% said skin felt rejuvenated after 1 week and 92% said skin looked less crepey after 4 weeks. Developed with dermatologists, this CETAPHIL anti-aging moisturizer is hypoallergenic, fragrance free, paraben free and gentle enough for twice daily use all over the body on thinning skin, fragile skin, sagging skin, loose skin, and sensitive skin.