Coolness is a bold visual and cultural exploration of what it truly means to be “cool.” Once the defining expression of rebellious youth culture, “cool” has evolved into a global, everyday descriptor—yet its roots in defiance, individuality, and social critique remain. Through striking imagery and insightful commentary, this hardcover volume traces the transformation of cool from countercultural stance to modern identity statement, revealing how style, attitude, and resistance shaped an enduring cultural phenomenon.

Hardcover · 9.25 x 11.75 x 1.17 in · 272 pages